Shannon Mackey

Shannon Mackey is the CEO and Cheerleader of Roadside Dental Marketing. With 20+ years of real-world experience in high-performing practices, her love of marketing is the driving force behind Roadside’s solutions for successful dental practices. She ran Rhys Spoor in office continuing education for 4 years, helped start PAC-Live with Davide Hornbrook, and enjoys educating opportunities. 
With infectious enthusiasm and out-of-the-box thinking, Shannon coaches practices to implement simple, step-by-step strategies that result in increased new patients, referrals, and rankings. Her company prides itself on being a marketing guide, not your “status quo" agency